The Primary Use of Gold

The production of ornamental objects was probably the first use of gold over 6000 years ago. Gold is found in the pure state, is very easy to work and was probably the first metal used by humans. Today, most of the gold that is newly mined or recycled is used in the manufacture of jewelry. About 78% of the gold consumed each year is used in the manufacture of jewelry.Special properties of gold make it perfect for manufacturing jewelry.
These include: very high luster; desirable yellow color; tarnish resistance; ability to be drawn into wires, hammered into sheets or cast into shapes. These are all properties of an attractive metal that is easily worked into beautiful objects. Another extremely important factor that demands the use of gold as a jewelry metal is tradition.
Important objects are expected to be made from gold. Pure gold is too soft to stand up to the stresses applied to many jewelry items. Craftsmen learned that alloying gold with other metals such as copper, silver, and platinum would increase its durability. Since then most gold used to make jewelry is an alloy of gold with one or more other metals.
The alloys of gold have a lower value per unit of weight than pure gold. A standard of trade known as "karatage" was developed to designate the gold content of these alloys. Pure gold is known as 24 karat gold and is almost always marked with "24K". An alloy that is 50% gold by weight is known as 12 karat gold (12/24ths) and is marked with "12K". An alloy that contains 75% gold by weight is 18 karat (18/24 = 75%) and marked "18K".
In general, high karat jewelry is softer and more resistant to tarnish while low karat jewelry is stronger and less resistant to tarnish - especially when in contact with perspiration. Alloying gold with other metals changes the color of the finished products (see illustration at right). An alloy of 75% gold, 16% silver and 9% copper yields yellow gold. White gold is an alloy of 75% gold, 4% silver, 4% copper and 17% palladium. Other alloys yield pink, green, peach and even black colored metals.

GOLD RINGS (New)

About Gold & Gold Jewellery

Have you ever wondered why gold jewelry is so popular and desirable, not to mention expensive? A look into the history of gold reveals how people of every culture, time period, and nation have fought wars and built fortunes based on the allure of gold. Pronounced a symbol of wealth and power since ancient times, gold still proves to be one of the most coveted metals today. Its brilliance inspired the Incas to coverevery wall of its magnificent Temple of the Sun in gold in the 14th century. Its riches inspired Cortes to defeat Montezuma and seize the Aztec's vast gold stores in the 15th century. And its contagious fever captivated thousands to migrate west for the California Gold Rush in 1848.

Gold jewelry, though a mass-marketed product today, occupies a rich history that dates back to the beginning of civilization. Following the fall of the Roman Empire, the mining and production of gold halted for nearly 1000 years until the Spanish discovered America in 1492. Cortes invaded Mexico and seized its gold treasures in an effort to revive Spain's economy in 1519. In 1531, Pizarro invaded Peru and captured the Incas' ruler Atahualpa, immediately melting down the Inca's golden artifacts to ship back to Spain. Earlier on, the Incas, who considered gold "the sweat of the sun," conquered the Chimu Empire and made the Chimu goldsmiths cover every inch of The Temple of the Sun's walls in gold.

Though the Spanish conquerors exhausted gold artifacts and mines, over 90% of the world's gold has been produced since the gold rush of 1848. Gold mining took on a much larger dimension after the discovery of Sutter's Mill on the American River in 1848. Soon after, gold was discovered in Australia and South Africa. These discoveries and supplementary increase in gold supply marked a turning point-gold, once a rare metal afforded only by royalty was now more attainable by people of all classes.

In modern day, Italy has remained at the forefront of the gold jewelry industry. The Italian Renaissance coincided with the discoveries of the new sources of gold, and wealthy Italian patrons supported goldsmiths as they did painters and sculptors. Today, factories that automate hundreds of machines that "knit" gold wire into chain flourish in the towns of Aires, Geneve, and Vicenza.

Pihder said it best nearly 2,500 years ago when he wrote, "Gold is the child of Zeus, neither moth nor rust devoureth it." Indeed, its beauty is timeless and materiality enduring, proving a powerful combination that will ensure gold's coveted stature through time.

GOLD BANGLE (new) II

GOLD SETS (new) II

Gold's Bangles

BANGLES:
Bangles are traditional ornaments worn by Pakistani women and Indian women,specially indian women are worn after marriage to signify matrimony.
Bangles are part of traditional Indian and Pakistani jewelry. They are usually worn in pairs by women, one or more on each arm. Most Pakistani women prefer wearing either gold or glass bangles or combination of both. Inexpensive Bangles made from plastic are slowly replacing those made by glass, but the ones made of glass are still preferred at traditional occasions such as marriages and on festivals.
The designs range from simple to intricate handmade designs, often studded with precious and semi-precious stones such as diamonds, gems and pearls.

GOLD EARINGS (new)

GOLD SETS (new)

GOLD RINGS (new)

GOLD RINGS (new)

GOLD BANGLE DISGN (new)